

The 2021 Golf Digest Hot List issue is out, and there’s so much great news to cover. Check out how Apex 21, Epic Speed, and the rest of the new gear stood up to the competition.
Epic ball speeds start with our new A.I.-designed Jailbreak Speed Frame. Previous Jailbreak architectures stiffened the body in the vertical direction. By applying Artificial Intelligence, this new structure is designed to enhance horizontal and torsional stability to promote an increase in ball speeds across the face.
We used Artificial Intelligence to engineer a NEW formula for speed, and we put it into our most forgiving Epic driver ever. The new Epic MAX is a remarkable engineering feat for golfers who want to hit the ball longer and straighter than they ever have before.
The 2021 Golf Digest Hot List issue is out, and there’s so much great news to cover. Check out how Apex 21, Epic Speed, and the rest of the new gear stood up to the competition.
Senior VP of R&D Alan Hocknell sits down with Dave Neville to break down the new Apex 21 Irons Family. Packed with performance technologies, these are the first Apex forged irons designed with A.I.
What happens when you use Artificial Intelligence to engineer a NEW formula for speed that doesn’t even seem possible? The answer is you get the Epic Speed, our fastest Epic ever. Epic Speed will change the industry forever with a simple equation that creates a profound impact on club technology and performance. We’re not just making drivers; we’re framing the future of speed.
We’ve redesigned these irons from the ground up. Apex 21 Irons are designed to create distance with A.I.-designed forged performance, extraordinary ball speeds, and iconic feel.
Apex Pro are designed for Players Performance.
Apex DCB Irons are designed for game improvement.
Epic ball speeds start with our new A.I.-designed Jailbreak Speed Frame. Previous Jailbreak architectures stiffened the body in the vertical direction. By applying Artificial Intelligence, this new structure is designed to enhance horizontal and torsional stability to promote an increase in ball speeds across the face.
We used Artificial Intelligence to engineer a NEW formula for speed, and we put it into our most forgiving Epic driver ever. The new Epic MAX is a remarkable engineering feat for golfers who want to hit the ball longer and straighter than they ever have before.
Introducing the new Epic MAX LS, designed for mid-to-low handicap players who want more speed, neutral ball flight, and forgiveness in a lower spin, high MOI package.
This is an extraordinary level of forged performance and craftsmanship that we’ve never seen before. It’s the first forged iron designed with Artificial Intelligence for faster ball speeds, and that’s just the beginning.
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